Grassroots Advocacy
“When you can't make them see the light, make them feel the heat.” - Ronald Reagan
Securing public support and translating that support into advocacy is the essential complement to a campaign’s media-centric efforts. Our nation’s democratic form of government makes the voice of the public an essential and influential element of the decision-making process. We’ve seen several instances where a small group of vocal and active people changed the debate – and even the outcome – of a campaign.
By identifying and recruiting key constituents who will mobilize behind an issue, we relentlessly generate “heat” for our clients. Noble Strategic works to educate, recruit and mobilize grassroots support across the state through direct mail, Internet and social media campaigns, and personal phone calls.
Through precise targeting, we are able to identify Texans in all parts of the state to write letters-to-the-editor, generate local support for issues within their communities and contact lawmakers through written and verbal correspondence and in-person meetings on a variety of issues.
Our team has built grassroots armies from the ground up. We know how to recruit and activate the most influential people in various environments and communities, and go into the field to establish a reliable organizational structure that is ready for action. With that foundation, we can send a call-to-action and watch as it reaches the halls of key decision makers.